shopify

Maison Noir

ClientMaison Noir Paris

RoleShopify Plus Development & Design

Year2023

ToolsShopify Plus, Liquid, Figma, JavaScript, Shopify CLI

Maison Noir Paris wanted their online presence to feel like stepping into their flagship boutique on Rue du Faubourg Saint-Honoré. We designed and developed a fully custom Shopify Plus Liquid theme with scroll-driven animations, a curated product discovery experience, and an editorial journal section. The store features dynamic scent profiling, gift customization flows, and multi-currency support. Post-launch, conversion rates increased by 62% compared to their previous template-based store.